Sunday, May 23, 2010

Kindle makes the iPad a great eBook reader

In a previous post, I applauded the business 'nimble' by which Amazon responded to the iPad challenge to the Kindle. No one would have guessed by how much the move would bump up Amazon's Kindle business.

People are basically simple. When you change your car, everyone understands that you changed the steering wheels too. So, when the iPad was invented, everyone screamed, "Kindle Killer". It was simple to understand it that way: The Kindle is a machine plus the books you buy with that machine, inseparable.

Anyway, how it now works out is that people buy an iPad for all the cool things it does. Then, they also get two free eBook readers: iBooks and Kindle for iPad. That's all it takes to discover that you have 2 equally amazing eBook readers on your iPad. Right away, you get all your existing Kindle book synced in and available. And that's a huge plus.

Then it comes time to get some new content into your reader. Reading books on the iPad is just such a pleasure but you need to get the book in there. Right now, iBooks is at a disadvantage for content, especially for trade books, textbooks, technical books, you know ... other than novels and autobiographies. Amazon has a great head start on all those.

As a test, just search for any book in your profession on iBookstore. Then repeat the search on amazon.com's Kindle selection. Right now, I am reading a software book on my iPad and even though I tried buying it on iBookstore, I couldn't. I bought it from Kindle books for about $35.00.

And regardless where you buy it from, the pleasure of reading the eBook on your iPad is just the same kind of pleasure.

Location:190 St NW,Edmonton,Canada

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